Facebook to go public
Apparently the IPO papers revealed that Facebook now has 845 Million users and experts are expecting that to grow in 2012.
They are also saying that changes may be made to Facebook once it goes public. Changes may include a paid premium paid for use service and may also extend to more invasive advertising. Currently Facebook users who access the social networking site on mobile devices don't have to put up with advertising, however that could change. With Facebook users who access the site on their mobile devices now totaling around 50%, Facebook may include advertising and sponsored stories on their mobile apps and mobile websites according to the filing document.
Check out the Channel 7 snippet below. It maybe worthwhile keeping an eye on this one to see how things may change in your social media campaigns.
Do you think the Facebook IPO and any changes it implements could effect your social networking campaign?
